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According to Statistics Canada, 250 thousand immigrants arrive in Canada each year . However, finding employment has always been a problem to consider.
Advena provides a online platform for newcomers in the Greater Toronto Area to locate relevant information about employment. Here, employers can post job openings that others can apply for.
Let’s look at possible scenario: a computer repair store located in a predominantly Chinese neighbourhood wants to hire a mandarin speaker. Without Advena, the store would have to advertise on several different locations before finding a candidate. Many who have these skills won't be aware of this opening. Employers can now communicate directly with applicants for a more successful process.
There are 3 problems our users are facing:
New immigrants may feel uneasy asking for advice
or have search for openings due to dispersed resources
And employers are unable to reach their target audience
The solutions Advena provides are threefold.
Users are able to:
seek guidance from others through our forums
Access information organized in a comprehensive manner
Employers find unique applicants by searching on Advena
As the only website of our kind, Advena appeals to many potential users. since 1981, the immigration rate has never decreased, and employment is a priority for everyone. This ensures a large target market, that the service we provide will be in demand.
Our three goals are to create a website, then a mobile app. Then, expanding our geographical location, spanning across all of Canada.
Our aim is to help immigrants adjust to their new home by providing them with a way to locate potential employment. This is the start of a new life in Canada. With a new life, comes new challenges. But here at Advena, we trust in the magic of beginnings.